What are the best ways for metaphysically orientated people to go about starting a business that will have a lot of appeal in today's market?
Hilarion: It is a fascinating question that many have asked and they do not recognize the underlying difficult principle associated with it. Some have talked about the Law of Attraction and get a hint about this; authenticity, sincerity, connect to intuition with those who are your primary market in a business of this nature, if it is to be successful. This takes out of the equation the actual content of the business. Because if that action that is a part of you that aspect that is truly loving, that is answering the question for yourself what do you want from this business? What do you want more than that? What do you want more than that?
That you are constantly honing back on your authenticity, your sincerity, the intuition of others who are drawn to your business, to buy your product, to work with your service, to share with you in order to understand this at its core will be intuitively aware of this authenticity or lack thereof. This is what allows the business to expand, to become that which encompasses others that truly perhaps makes a difference in the world.
Naturally, as part of that authenticity would be that opportunity for you to make a mission statement that is including this. To re-create it regularly even if necessary in the middle of the business if it is that which is true to your heart, you change it. It is important as this goes forward to understand that at the deeper level, those who are metaphysically inclined are doing their best to answer this question when it comes to such as marketing. Both as those who are your buyers and those who are your sellers. Those who are receiving and those who are giving. What do I take with me?
In this way they will not take any of these things and many of the services that are offered will be left behind. It is this level of the discovery of a kindred soul, of an opportunity for something deeper of that which somehow takes one step towards answering that question that will have a more profound impact and assist with success.
Success, however you realize the danger here, changes its definition. You might have said that success would mean a certain number in a bank account or pieces of paper with hundreds on them stacking up somewhere. But, in actuality since you don't take that with you, success might be something different. It might involve something you've let go of or something you've come to understand differently or some way in which somebody was truly helped or some way in which you released something holding you back. Resistance to this can very quickly throw you out of authenticity because what you must recognize is the true nature of this business. The way in which it is to propel you to transformation.
What is metaphysics? What is this metaphysical energy? What is that which is spiritual in nature? It is sometimes defined as that which is simply, “not business.” That is to some extent accurate. So, to merge these two can be a little bit uncomfortable unless you begin to recognize that you can use business as a steppingstone to spirituality and metaphysics and any of the other things you are interested in as long as when any of those aspects of the business get in the way you are willing to transcend, to let go, to transform, even to destroy if necessary as it would be in alignment with the authentic understanding that you have in that moment.
This is not easy and that is why you don't see too many businesses succeeding in this arena, but some do and often times these are the ones that sincerely promote transformation even to the capacity by which the people who are sharing it transform. Thus, taking them out of that into perhaps another business. As such can be available in the world it is possible and indeed would be a very helpful sort of thing to understand so that transformation could then go into the other businesses on your planet. The ones that don't have so much of spirituality necessarily or metaphysical aspects necessarily connected to them but those which still are helpful and not hurting.
Can you give us some examples?
Hilarion: Certainly. When you look at the transformative information put out particularly through the video media, you see names such as Byron Katie or Eckhart Tolle and how their ideas have been very helpful to the businesses involved in promoting those ideas and sharing that information. You see how alternatives in health that have truly been helpful for people that also tend to improve their consciousness. Thus, you have such as flower essences, vibrational remedies, homeopathy and so on. Each of these can at times powerfully transform the very people who are involved with them. Assisting them to move into different realms or to shift their entire way of marketing or sharing these things.
http://hilarion.com
Fall 2016
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